From the beginning stages of brand development, Cubic was invited to collaborate in the full expression of interior displays from custom wall systems to floor fixtures. The challenge of displaying merchandise that fits a range of ages 0 - 5yrs with accompanying adult styles was new. We were able to maximize the merchandising capability and create a full line of vertical standard accessories specific to the brand, along with built-in millwork shaped like houses, and fun floor fixtures that provide Tullabee with a functional new to market concept!